For decades, automating time-consuming, manual processes has been critical for making businesses more scalable, adaptable and efficient.Study after study shows that companies, especially at the enterprise level, continue to invest heavily in automation technologies to drive growth and gain an edge over the competition.
Why is it, then, that so many companies still waste money and human work hours on manual sales and order management processes? McKinsey & Company research found that even though a third of sales and sales operations tasks can be easily automated with today’s technology, only one in four companies has automated at least one sales process.
The takeaway? Sales teams are unable to focus entirely on selling, and customer support teams are unable to focus entirely on assuring timely and accurate product delivery.
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