The website for the mobile law firm in New York utilizing marketing technology.
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How This Law Firm Built Its Own Marketing Technology Stack

Law firm Womble Bond Dickinson (U.S.) LLP uses a variety of technologies to support its marketing and business development efforts. The hub of the marketing technology stack is its CRM At the hub of its marketing technology stack are the firm’s CRM system and the enterprise data warehouse. The many spokes that connect to the…

Introducing Viva Sales, a modern way of selling that brings together any CRM, Microsoft 365 and Teams

Microsoft Introduces Viva Sales: CRM, Microsoft 365 and Teams Working Together

Viva Sales is a new seller experience application from Microsoft that combines any customer relationship management technology (CRM), Microsoft 365, and Microsoft Teams to create a more simplified and AI-powered selling experience. The way we work has changed dramatically in the last two years. In today’s hybrid environment, employees want more from their employers, from…

Email Marketing Primer

An Email Marketing Primer

Email marketing sends promotions and branded content via email to help businesses boost sales, build relationships and stay top of mind with existing and potential customers. On average, email marketing delivers a return on investment (ROI) of $36 for every $1 spent. Small businesses can tap into top-rated email marketing tools for much less than…

CRM 101: Why You Need One and How to Choose One

CRM 101: Why You Need One and How to Choose One

In order to scale with your business, you’ll need a cloud-based CRM solution that can scale with you. That’s CRM 101. It’s also even e-commerce 101. That will keep you from doing the same thing over and over again. Using a customer relationship management solution can be of benefit in this situationSoftware-as-a-a-service (SaaS) business applications…

WordPress pages or posts: Which should you use?
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WordPress Pages or Posts: Which Should You Use?

The appearance and functionality of a website are customized by the website owner.Pages and posts can be used interchangeably for any purpose, although mixing similar information between the two formats is a bad idea, one of the rookie Wordpress mistakes unworthy of any good WordPress developer. Let’s break it down and look at the main…

Top Eight Mistakes Your Developer Should Avoid When Creating A WordPress Website
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The Eight Biggest Mistakes Your WordPress Developer Must Avoid

Before you entrust your WordPress website development to a developer or agency, make sure they will not be making these 8 rookie mistakes, writes Marius Vetrici, Ph.D. He’s right. Here’s the TLDR: Not adhering to coding standards: Your website will function properly if your developer adheres to the most recent coding architecture guidelines. This makes…

Top 10 Must-Have CRM Features

Top 10 Must-Have CRM Features

Small businesses can choose from a wide range of customer relationship management (CRM) solutions. One way to make sure you get the right CRM for your business is to make sure it includes these must-have CRM features. You need to make sure that your CRM goes beyond collecting and reporting on customer data. However, for…

Zendesk Relate - how conversational CRM is changing the hotel experience
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How Conversational CRM Is Changing The Hotel Experience

By completely reimagining the guest experience, Mollie’s Motel, a new brand being launched in the UK by members’ club organization Soho House, proves that anything is possible. When you arrive at the property, it instantly detects your phone, checks you in, and connects you to the wi-fi network. Netflix and Spotify are automatically set up…